About Author: Lindsey Goldstein

Lindsey Goldstein is Co-Founder and Chief Marketing Officer of Twenty One Cannabis, where she applies her extensive cannabinoid industry experience to product development, brand strategy, and consumer education.

Lindsey co-founded her first cannabinoid brand, Mellow Fellow, in 2019, growing it from startup to an award-winning industry leader recognized for product innovation and transparency standards. Under her leadership, the brand received Best of Show at Alternative Products Expo 2023, multiple Excellence Awards, and a Platinum Hermes Creative Award. She also co-founded Arvida Labs, specializing in cannabinoid extraction and formulation.

With a background as a graphic artist and brand strategist, Lindsey previously worked with major brands including Royal Caribbean, Macy’s, and MAC Cosmetics before entering the cannabinoid space. This creative foundation, combined with hands-on operational experience in extraction, formulation, and compliance, positions her as a trusted voice in the alternative wellness industry.

Lindsey’s work emphasizes product transparency, third-party testing standards, and creating cannabinoid products backed by clear labeling and quality assurance. Her insights have been featured in Cannabis Business Insights, B2B Wholesaler Magazine, and The National Law Review.